Comscore: More time spent on MySpace than Facebook
February 11th, 2008
Later today Comscore will announce stats regarding popularity of Social Networks. One notable statistic was:
The average visitor spent 203.9 minutes on the site [Myspace] (a 13.7% month-to-month increase), while the average Facebook visitor was logged on for 172.1 minutes (a 1.6% month-to-month increase, but notably down from a high of 199.9 minutes per visitor in February ’07).
There is a lot of talk about how Facebook Applications have been annoying its users. There is some more compelling figures which suggest:
Unique visitors to Facebook fell 2.3% from December. They are essentially flat since August (33.7 million, versus 33.8 million for January).
I’m sure Microsoft will not be pleased given that Facebook is not making a lot of Money.
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